I don't remember which one, but this was in the long manual that came with some professional software. Perhaps Sorenson Squeeze? It's been about 3 years since I saw it. Thankfully, when I did streaming work for studios, somebody else took care of the metadata aspect. The metadata was injected after the encoding, and it was something that I had little interest in learning. I still don't, to be honest.
Any pro software with a metadata option likely has a guide in the user manual, either printed or PDF.
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